Is the software of your online store outdated? Does your web shop no longer match your brand or even slow down your sales? Then it is probably time to replatform.
Keros Digital Marketing Team
Recent Posts
How to Save Time and Money by Replatforming Your Online Store
Topics: Customer Experience & Growth, Marketing & Automation
The Most Common Patterns of ERP Integration
There are various reasons why companies should connect their ERP to their e-commerce platform. A primary advantage is that pricing and inventory information will be available to your in-house team and your customers in real-time.
The 7 Biggest Mistakes of E-Commerce Project Management
Managing large e-commerce projects, such as the launch of an online-store or the implementation of new channels of distribution, can be quite challenging – especially, if a company cannot rely on experienced project managers and appropriate tools.
Addressing Customer Needs When Choosing a New E-Commerce Platform
Are you planning to relaunch your web store? This is the best time to ask yourself how you can meet the needs of your customers best. In addition to industry- and persona-specific requirements, there are a few general aspects to keep in mind.
Topics: Customer Experience & Growth
How Keros Realizes E-Commerce Projects With a Smart Timeline
Traditionally, e-commerce projects take longer than expected, cost more than projected and require more features than initially planned. Sound project management from an experienced team and a clever Software as a Service (SaaS) solution will shorten the project timeline.
The Right Team to Manage Your E-Commerce Project
E-Commerce is a complex endeavor – the right team will help your business grow digitally and increase sales. But who should be in your e-commerce team?
Case Study Lumene: From B2C-Strategy to Order Management System
The Nordic brand Lumene produces skincare and cosmetic products inspired by resilient beauty. Until recently, the Finnish brand mainly focused on wholesale in Scandinavia, Russia and the US. In order to grow sustainably, the company decided to approach its B2C market directly online before opening any physical stores.
Topics: Customer Experience & Growth, Case Study
Streamline Your E-Commerce Supply Chain With the Right WMS
Digital retail demands from online business to deliver more products to more consumers in less time. Warehouse management systems (WMS) help orchestrate and optimize the process across the supply chain.
Topics: Customer Experience & Growth, Business Management & Implementation
How Enterprises Use AI to Improve Marketing
It may still sound futuristic, but these days companies are utilizing Artificial Intelligence (AI) to improve their everyday marketing: 58% of enterprises use AI to tackle their marketing challenges (Source: Capgemini).
Topics: Customer Experience & Growth, Marketing & Automation
Mobile Commerce: How to Reach Your Customers at Every Touchpoint
Forrester predicts that retail sales on mobile commerce will more than double by 2021 (Source: Forrester). For retailers, mobile is one of the most strategic and central aspects of any omni-channel campaign.
Topics: Customer Experience & Growth, Marketing & Automation